BBC 6分钟英语学习 成为一个美丽的影响者

6 min English from BBC learning english dot com.

Hello. This is six minute English from BBC Learning English.

I'm Neil, and I'm Sam. In the UK, there's a well known children's game called Happy Families.

Players

have to collect all the cards belonging to one family.

There's a butcher, a baker, a carpenter, a doctor and a tailor, some of the traditional jobs that people in the UK have been doing for centuries, but since the invention of the Internet and social media, a more up to date list of jobs in the 20 onest century would be very different.

It would include modern jobs which didn't exist before online jobs, like web designer and youtuba.

One of the most unusual of these new digital jobs is the' influenza.

Someone who is paid by a company to promote their brand on social media, encouraging people to buy their products.

In this program, will meet two beauty influences from different parts of the world, nigeria and Pakistan.

Will discover how these women are using their online influence to change attitudes towards female beauty.

And as usual, we'll learn some related vocabulary too.

But 1st, I have a question for you.

Sam. Youtube makeup tutorials are very modern, but makeup has been around for a long time.

So when was lipstick 1st used?

Was it a around 3000 years ago by the ancient Celts?

Be around 4000 years ago by the ancient Egyptians, or see around 5000 years ago by the ancient Sumerians.

I'll say it was being used years ago by the ancient Samarians.

OK, sam will find out if you're right later on.

Dema Umma is a beauty influencer from Nigeria.

She's been creating makeup video tutorials for women of color for eight years, and has hundreds of thousands of followers.

Her videos go from eyebrow shaping tips to shopping trips in nigeria's bigger city, lagos.

Here is Dema telling BBC World Service Program the conversation how her life as an influencer got started.

So I did a make up dues and donts and video in I had seen a couple of people do prior to that, but then, you know, I kind of did it in a way that was a bit funny, maybe practical, couple of jokes around the ways or the maybe not so great with some people were doing things at the time.

And that video just took off In Dema made a youtube video of makeup dos and don'ts, rules about what to do and what not to do in a certain situation or when doing a certain activity.

Dema wasn't the 1st Nigerian influencer to post videos on youtube, but the difference was her humour, the way she laughed and cracked or told jokes.

More and more, people started watching demas make up videos, and they soon took off, meaning they suddenly became successful and popular.

Our next beauty influencer is Ramel Memod, a photographer turned makeup artist based in Islamabad, pakistan, as well as makeup tips.

Ramel creates colorful face painting designs, which she says helped her through a period of depression.

She has popular Instagram and youtube accounts on which she shares content to help other women with their confidence and mental health.

Like Dema, ramal now has Instagram followers numbering in the hundreds of thousands.

So how does she decide what to share in her blogs and videos?

What boundaries does she set for her followers?

Here is what Romal told BBC World Service Program the conversation.

Well, people are very think about your personal life.

As a blogger, that's a given.

But you need to have strong boundaries.

I do share about my family and friends.

You actually have to ask people if they are comfortable being on your platform or not.

Romal says her followers are intrigued about her personal life.

If you're intrigued, you're very interested in someone, often because of something unusual or unexpected about them.

Remal accepts that her followers interest in her personal life is a given, something that is considered to be a fact or that is certain happen.

E.g. you could say it's a given that there will be champagne, as a typical British wedding, meaning it's certain it's a fact there will be champagne.

But just because her followers interest in her life is a given, that doesn't mean Ramal shares everything with them.

She has to set boundaries. Both Dema Andramal make money as beauty influences.

But what's amazing is how they're using social media to start conversations about what beauty means

to women in their country, and sharing some great lipstick tips as well.

And speaking of lipstick, let's reveal the answer to my question.

Sam, I asked you when lipstick was 1st used?

I said it was around 5000 years

ago by the ancient Sumerians, which was the correct answer.

Ancient Sumerians, both men and women, painted their faces, eyes and lips, very early, kind of lipstick.

OK? Let's recap the vocabulary from this program on influences, people who influence their social media followers to try different products.

Dos and doubts are rules about what you should and shouldn't do in certain situations.

To crack a joke means to tell a joke.

The frasal verb Take off means to suddenly become popular or successful.

If you are intrigued, you are interested in someone, often because of something unusual about them.

And finally, a given describes something that is considered to be a fact or that is set in to happen.

Once again, our 6 min are up.

Good Bye for now. Bye bye.

6 min English from the BBC .

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